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Step 2
Identify Customers
A large number of people and organizations influence
Step 2
Identify Customers
A large number of people and organizations influence and are influenced by the fire
department. The key to success when shifting to customer-focused strategic planning is to
identify all of the customers
Adapted from Dr. Carol Lynn Anderson: Customer-Focused Strategic Planning Workbook 10
Step 2
Identify Customers
A large number of people and organizations influence and are influenced by the fire
department. The key to success when shifting to customer-focused strategic planning is to
identify all of the customers.
INTERNAL CUSTOMERS INCLUDE
Management
Fire Commissioner
Chief of Operations
Fire Marshal
Deputy and District Fire Chief
Safety Chief
Fire Captain
Fire Lieutenant
File and Rank Personnel
Senior Fire Fighter
Fire Fighter
Aide to Chief Officer
All other Fire Fighting Personnel
Support staff members and office
personnel
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