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COMPLETE THE FOLLOWING: Examine the three assigned companies’ business, objectiv
COMPLETE THE FOLLOWING: Examine the three assigned companies’ business, objectives, and future outlooks, particularly from a marketing perspective. The intent is to conduct secondary research, so you don’t need to contact the company directly.
For each company, fill the Excel sheet with information that best defines its current state across the ten types by considering potential strengths, weaknesses, opportunities, and threats. Fill in enough information to make sense of your analysis for yourself and others. Highlight areas of the ten types where you see particular current strengths or innovation opportunities for each company. Once you have analyzed each company individually, compare them with each other to identify potential similarities and differences, regardless of differences in business logic. COMPANIES :
1. Spotify.
2. Warnes Bros Music
3. Amazon Music.
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