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APA FORMAT 300 words with References and citations
Welcome to Week 4. Your chapter reading for Week 4 is Chapter 4 from Marketing 5.0 titled, Digital Divide: Making Tech Personal. Social, and Experiential.
Your written assignment should be between 200 – 300 words, well thought-out and it should address the question in its entirety.
Here is your discussion question for Week 4:
In the list below, you will find Positive aspects of digitalization called PROS, and Negative aspects called CONS. Choose 3 PROS and 3 CONS from the list and describe how digitalization impacts them. Feel free to use Internet research to help you answer the question.PROS:
Digital economy and wealth creation
Big data and lifelong learning
Smart living
Improved wellness life extension
Sustainability and social inclusivity
CONS:
Automation and loss of jobs
Trust and fear of the unknown
Privacy and security concerns
Post-truth and misinformation era
Digital life-style and behavioral side effects
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