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Creating a digital marketing portfolio – due on May 20thExpectations:Students wi
Creating a digital marketing portfolio – due on May 20thExpectations:Students will get hands-on experience in integrating graphics, text, and animation in portfolios. Different multimedia-authoring tools will be used including, but not limited to, Adobe Illustrator, Adobe Photoshop, and Adobe InDesign.Campaign BrandP.S.E. of your choice: UX User Experience Product or Service and/or User (public patron, visitor) Experience (exhibition, showing, event, tour or performance) of your Brand, company, or institution (museum, gallery, performing arts center, collective, guild, troupe, etc.) either currently in operation (with identified users & market) and/or previously in operation within the past 10 yearsNote: Adobe Illustrator – Create vector graphics for the logo/brand and the header/mastheadNote: Adobe Photoshop – Create digital images for image editingNote: Adobe InDesign – Create for print media a 4-page Publication 1. The assignment has three parts:a) Create a cover page with the following elements:- Your name and profession title (of the product or service you created)- Your created logo. You can use your initials as an illustration.- An image photograph of your product being used or service performed. b) Create a 2-page spread with the following elements:- A background photograph image that bleeds off the page edge (extends to the edges of the pages). The image can be lightened so the text placed on top is readable. Remember to use contrasts such as light background and dark text or dark background and light text.- A text link from one text box page to another so that the text goes from one column and continues to the next column. (Must have at least two columns for each page)- The text box should include the following information:1) What is the mission of the PSE campaign?
2) Who is the ideal target market?
3) Why does this project visually represent the campaign brand and/or message?
4) Background (about your history as the creator of the product or service provider)
5) Creative inspiration (what inspired or motivated you to create or do it?)
6) Tech usage (what tech is used? Is it battery operated? Software? Equipment?)- A photograph image of you (professional profile photo) and/or product placed on a shelf, in a home, computer lab, desktop, or with a customer using it. Pay attention to the background of your photo.c) Create a back page with the following elements:- Your name and profession title (of the product or service you created)- Your created logo. You can use your initials as an illustration.- Your created contact information; address, phone, e-mail, website, social media links, etc. 2. Please upload the InDesign file, and upload a PDF file format copyGrade:1st page 25%2nd page 25%3rd page 25%4th page 25%
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