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If you look at Appendix 1.A in Good to Great, you will see the selection process
If you look at Appendix 1.A in Good to Great, you will see the selection process used by Collins for the book. For your final case study, I want you to recreate the process to group sport franchises from the “Big Four” (NHL, MLB, NFL, NBA). You should have four levels to your pyramid like Collins. The first level will include all the teams in the four leagues, before you slowly cut it down to your final 10 “Great” sport franchises. How you determine who is “great” is entirely up to you, but it cannot purely be based on on-field success. Essentially, you are answering (1) what makes a sports franchise “great” and (2) what can we learn about “great” sport franchises to bring into our own organizations? Be sure to check your work against the following requirements when you submit:
Length: 6-8 pages, APA style
Submission Type: Document upload
Formatting: Times New Roman, 12 point font, separate cover page, page numbers, header, and APA style reference page is expected.
Grading Guidelines: A successful case study will thoroughly address the questions asked by meeting the minimum length requirements while answering in detail each topic area. Within your response paper proper sentence structure, paragraph form, and grammar is expected. You should utilize at least five additional outside resources and properly cite the sources of your information.
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