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Create a strategic marketing plan for a new product or service entering the mark
Create a strategic marketing plan for a new product or service entering the market. Conduct market research to identify target demographics, market trends, and competitive landscape. Utilize SWOT analysis to assess the product/service’s strengths, weaknesses, opportunities, and threats. Develop clear marketing objectives, positioning, and messaging that resonate with the target audience. Design an integrated marketing mix strategy encompassing product, price, place, and promotion elements. Implement marketing tactics across various channels such as digital, traditional, and experiential marketing to reach and engage consumers effectively. Present your comprehensive marketing plan in a professional report format, detailing strategies, timelines, budgets, and expected outcomes.
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