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Write an informal report of 800 words on the incident that happened on Alaska ai
Write an informal report of 800 words on the incident that happened on Alaska airlines where the door plug flew off, leaving a gaping hole in the side of the aircraft.
Using correct letter (external) or memo (internal) format, your report should be addressed to decision-makers within Alaska airlines itself. Critically assess their handling of risk/crisis communication during the incident and make recommendations for future planning supported by risk and crisis communication theory.
The report should reference course concepts and, in addition to the course text book “Lundgren, R. & McMakin, A. (2018). Risk Communication: A Handbook for Communicating Environmental, Safety, and Health Risks (6th ed.). Piscataway” from chapter 1 to 24. Use a minimum of three (3) peer-reviewed research sources (APA style).
Your recommendation report should include the following components:
• Correct letter (external) or memo (internal) report formatting
• Introduction briefly identifying the problem/purpose of the report; preview the report’s structure
• Describe the risk/crisis briefly
• Analyze the risk/crisis, critiquing the way risk/crisis communication was handled
• Suggest three or more viable solution options to improve risk/crisis communication should a similar event occur in future. Using course concepts, as well as additional research, suggest alternative messaging, channels, and/or scheduling to better address the needs of identified audiences, and/or support messaging to additional relevant audiences. Incorporate your own ideas, as well as secondary research offering possible communication strategies, perhaps based on the experiences of other organizations under similar circumstances. If looking at a historical crisis, consider implementing communication channels that now exist. Offer a rationale for these communication strategies.
• In addition to the course text, include at least three peer-reviewed secondary sources, with appropriate APA in-text citations. Additional news sources will be required to investigate the organization and incident.
• Include at least one original visual aid (e.g., table or a chart figure) to help support the textual data. Ensure that the visual aid is well integrated into the text (i.e., meaningfully introduced and discussed in the text, labelled as Fig. 1, and appearing near where it is discussed).
• Conclusion: Briefly summarize the report’s findings; no new information should be added here.
• Recommendation: Choose the objectively strongest of your solution options outlined in the body via a comparative analysis, or the order in which two of the options should be implemented.
Back Matter (not included in word count): Appendices if applicable for supplementary information or samples. References in APA format.
incorporate a few bullet points; but do not present the entire report in point form. Use complete paragraphs (no more than eight lines long) with single line spacing in either Times Roman 12 point or Arial 11 point. Use headings to help guide the reader.
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